Psychometric profiling and purchase behaviour during COVID-19 first lockdown. An Italian study.
Psychometric profiling and purchase behaviour during COVID-19 first lockdown. An Italian study.Antonio Falco, Emanuele Bombardini, Andrea Bazzani, Leopoldo Trieste, Simone Bruno, Paolo Frumento, Ugo Faraguna, Giuseppe Turchetti
It has been demonstrated that crises (e.g. epidemics, economic downturns etc.) have several socio-economic implications both in the short and long term, as they force people to rethink about their habits and to adapt their lifestyle and routines (Sarmento, Marques, & Galan – Ladero, 2019). One of the main effects of crises is the consumer buying behaviour (Alonso et al., 2015).#consumer buying behaviour #Covid-19 #food categories #psychometric profiling #recessions #shopping behaviour