The spotty progress of neuroscience in the management fields: Evidence from bibliometrics and topic modeling techniques

strategic management and corporate governance

The spotty progress of neuroscience in the management fields: Evidence from bibliometrics and topic modeling techniques

Maria Cristina Cinici, Daniela Baglieri, Alba Marino, Luca Pareschi

Neuroscience has become an increasingly popular lens for studying questions of interest for management (Becker & Cropanzano, 2010; Camerer, Loewenstein, & Prelec, 2005; Senior, Lee, & Butler, 2011). On the ground of the consideration that management would be more impactful if it takes into account the complexity and multifaceted nature of the humans (Hitt, Beamish, Jackson, & Mathieu, 2007), scholars and researchers have found in neuroscience the ‘tools’ to understand the roots of human decision-making and the basis of differences that naturally exist among individuals (Dimoka, 2012; Massaro & Pecchia, 2019; Plassmann, Ramsøy, & Milosavljevic, 2012; Shane, Drover, Clingingsmith, & Cerf, 2020). Additionally, since neuroscience investigates biochemical processes that directly reflect mental activity before conscious interpretation (Lindebaum & Zundel, 2013), management has derived that individuals who make decisions in social and economic contexts do not behave as ‘simple’ rational beings, and unconscious processes partially (or totally) hidden to self-conscious have much greater relevance than previously thought.

#bibliometrics #co-citation analysis #management #neuroscience #topic modeling